About South Pasadena
South Pasadena is located in south-central Los Angeles County 10 miles northeast of downtown LA. South Pasadena “broke out” from Pasadena in 1888 to become a separate city as the residents wanted more control of their land. Today, South Pasadena encompasses the same 3.5 square-mile area with a population of 27,000.
The city’s motto, “the city of trees”, is a nod to the indigenous trees of California as opposed to the palms planted in neat rows along boulevards. There are some areas in South Pasadena with palms and Spanish-type architecture, but not many. Because of this, South Pasadena has more of a Midwest feel than Southern California.
Although South Pasadena has been a part of the entertainment industry since the early days of Hollywood, its indelible mark was made in recent history away from the Hollywood scene. This small historic city went up against California’s Department of Transportation (Caltrans)—and won after a 60-year legal battle.
Besides saving the town itself, the city saved its many attractions, historic places, and parks. With warm weather all year long, South Pasadena is a popular spot for outdoor activities and has many parks to encourage them. Besides all that, a video shoot location in South Pasadena is just a fantastic idea.
Video Shoot Location Options in South Pasadena
An important driver in the economy of South Pasadena is the film and entertainment industries. There is a long list of credits to the citizens of South Pasadena in feature films and television series. The offered South Pasadena video shoot locations from host owners range from improved studios, specialty commercial spaces, and traditional and historic home sites.
The art of videography is used more often for messaging a product or an event for live streaming. These production videos are a part of the live feeds and the documentary genres. The video locations in South Pasadena are excellent for shorter shoots of videography that need less direction in recording a live event and capturing a moment. There is a specific difference between production companies offering cinematography and those offering videography.
The offer of food service for a video shoot is less reactionary than a film shoot. While the services and menu choices are important, the need for the catering staff to maintain flexibility in the serving details on a possible 24-hour shoot is lessened. The service details can be tailored to the client’s needs during the shoot, but the planning for the service is on a smaller scale with limited changes to the shooting schedule.
The film office of South Pasadena is responsible for processing the permit package and for issuing the permit. All filming of any kind within the city limits requires a permit. The film office will act as the liaison between other city departments and the community. If the use of a drone is part of the video shoot, then a separate permit package will be needed with its own set of requirements. The film office will monitor the vide shoot and the drone flight.
Video Shoot Companies in South Pasadena
The contracting and hiring of local talent and crew members will benefit the project, create jobs, and invest in the local economy. The knowledge of the area and the connections within the community are important assets to hiring local companies to help with your video shoot location in South Pasadena.
- Corcino Productions
This production company located in Anaheim specializes in videography. The producers of Corcino work with their clients from filming through editing to ensure the message of the product, interview, or event is accurately captured. Corcino also offers drone services and ground content to enhance the final video.
- Huntington Catering
Located in South Pasadena, this catering and event planning service company can customize the menu and serving detail to the client’s expectations and budget. Regardless of the location or formality of the venue, Huntington Catering will provide the furnishings, lighting, and utensils. Tastings prior to the scheduled service are included in the quoted price.
- Coffee House Industries
This ProductionHUB vetted company located in Palmdale is a full-service creative provider of set design and construction, event signage, and video editing. The set designs can be pre-fabbed in-house or built on the set. Coffee House Industries has the scalability to work with clients throughout all phases of staging and production. The scope of services can be tailored to meet the client’s vision, message, and brand.
Pros and Cons of Video Shoot Locations in South Pasadena
The advantages and disadvantages of any project are not created equal. Each item, regardless of the category, must be taken in relation to the whole project with the expected outcomes weighed. Listed below are three items in each category to consider.
Given the size and population of South Pasadena, it is not an overburden to the city’s budget to operate citizen shuttle systems. One shuttle system connects to downtown Los Angeles at the L Station, and the other carries residents and visitors within the city limits.
- 30-Mile Studio Zone
Given South Pasadena’s proximity to Los Angeles and its location within the Studio Zone, the budget for a video shoot will not be burdened with the per diem rates and travel expenses set by the entertainment unions.
- Local support of industry
South Pasadena is very familiar with all aspects of the entertainment industry. The city hosts over 200 shoots every year, and the city leaders and the residents know the positive impacts on the local economy and labor base.
- Local film office oversight
There are some residents who welcome video shoots, and others who do not. All inputs from the citizenry are taken seriously, especially the complaints. All negative feedback is acted upon, and the video producers will be held accountable for all aspects of the permit guidelines.
- Not many outdoor scenes
South Pasadena is centered around Los Angeles, Alhambra, San Marino, and Pasadena. The offered video shoot locations are private homes and commercial spaces.
When a city of 3.5 square miles hosts over 200 shoots year after year, this translates to a shoot happening somewhere in the city every day. These factors make for higher prices.
Famous Locations in South Pasadena
- Old Pasadena
Located 2.5 miles from South Pasadena, the district known as Old Pasadena is a walkable historic district featuring dining, entertainment, and shopping. This venue is popular with residents, visitors, and Rose Bowl attendees. The district provides ample parking within and in the surrounding areas and can accommodate visitors by busload from Los Angeles.
- Farmers’ Market
The farmers’ market sponsored by the Chamber of Commerce is unlike any other. Organized in 2004, the South Pasadena Farmers’ Market is held in the late afternoon and evening hours every Thursday. The market’s route is within the business district, and the businesses along the route stay open for extended hours to accommodate the market shoppers. The farmers’ market is the perfect venue for local farmers, musicians, and artisans to interact with the community.
- Griffins of Kinsdale
Located in the business district on Mission Street, this Irish pub is a favorite local gathering place. This pub was established in 2012 by a local owner who runs this business as an extension of his living room giving testament to the definition of “pub.” Family and friends, residents or not, are always welcome.