Philadelphia has a rich history, from signing the Declaration of Independence at Independence Hall to the famous steps where Sylvester Stallone's character ran in Rocky. The city offers a wide range of activities for tourists and locals alike, from the bustling nightlife of Old City to the world-class museums found around the Benjamin Franklin Parkway.
Philly is known for its vibrant street art, culture, and cuisine. Photographers flock to this remarkable city to capture its unique beauty on film. Numerous photography studios throughout Philadelphia provide a setting for every kind of photoshoot, including high-end fashion studios in Center City and backdrops near South Street.
The international attention gained by photographers looking for a low-key backdrop or a professional shooting for a magazine in Philadelphia studios has made the city a popular destination for product marketing and advertising campaigns. Photographers can easily find affordable studio spaces equipped with lighting rentals, backdrops, and props needed to create stunning visuals that capture audiences worldwide.
Product Shoot Options in Philadelphia
- Retouching Services
Retouching ranges from simple color correction and sharpening to more complex tasks like background replacement or working with complex 3D models. Access to experienced retouchers will help ensure that product photography results in high-quality, professional images that accurately reflect the products.
- Product Stylists
Product stylists have an eye for detail and composition, helping photographers capture images that properly showcase the products. They work with prop rental companies and makeup artists to arrange products for maximum impact or effect when photographed.
- Prop Rentals
Prop rental companies offer various materials and props to dress a set or scene when shooting products. The range includes furniture, household items, clothing, props related to specific themes, special effects items such as smoke machines, haze generators, and visual aids.
- Makeup Artists
Makeup artists are essential in creating successful product shots. They have an eye for detail to ensure that facial features look their best on camera while maintaining a realistic appearance in line with brand guidelines and any other client requirements. A good beautician can quickly change looks between scenes during one shoot day.
Product Shoot Vendors in Philadelphia
- Janelle Munro
Janelle Munro is a professional freelance prop and wardrobe stylist with over ten years of experience in the film and fashion industry. Janelle's expertise spans multiple mediums, including social media, print, web, commercials, TV, and film. Janelle works virtually and in person across the country, bringing her expertise to sets and talents of all ages. With her knowledge of photography and video, Janelle consistently produces thoughtfully styled looks that go above and beyond clients' expectations.
- Webb Cam LLC
Webb Cam LLC supplies professional photographic equipment in the Philadelphia area for over 30 years. Their extensive inventory includes digital cameras, lenses, lighting gear, and accessories. Webb Cam offers financing through Square Installments, making it even easier for its customers to access the needed equipment.
- Erector Sets Inc
Founded in 2003, Erector Sets Inc has a full-service approach when catering to clients, from design to installation. The company's technical direction, consulting, design, engineering, project management, and art direction services make them an invaluable partner for film and television productions. By combining the skills of woodworkers, metalworkers, and design professionals, they execute the projects they take on to perfection.
Pros and Cons of Product Shoot Studios in Philadelphia
Product shoots are an essential part of any marketing strategy. Working with a studio in Philadelphia can help you create beautiful product images that will take your marketing to the next level. However, there are pros and cons when deciding if this route is right for your business.
- Studios provide a professional, clean setting for product shoots with precise and adjustable lighting.
- Studios come equipped with all of the necessary tools and resources, saving time by not having to rent them yourself.
- Studios provide various backgrounds to choose from that can create unique visuals for your images.
- Studios are often small and limited in dimensions, restricting some settings or poses when photographing large objects such as furniture.
- While it is possible to recreate natural lighting effects indoors, it will require additional equipment that could add up significantly when renting out the studio space.
- Depending on the studio policies, there may be restrictions on what props or equipment you can use onsite.
Tips on How to Organize Product Shoot Studios in Philadelphia
Product shoots are an essential part of product marketing. They highlight features, benefits, and quality of products for relevant campaigns. Here are five tips for organizing an efficient and cost-effective product photo shoot in Philadelphia.
- Choose The Right Space: Consider the size of your product and where you plan to feature it in your shots. Look for studios with enough space for your crew and gear and plenty of room for additional props or backdrops. A studio with natural lighting helps if you do not have access to artificial lights.
- Create a Conceptual Plan: Before shooting begins, take some time to create an outline of the concept behind your product shoot. Include what type of images you want to capture, how you want them shot (e.g., lighting setup or angles), and which props are needed or desired (including furniture pieces).
- Use The Right Equipment: Lighting plays a role in product photography, so make sure you have the right equipment to help capture those perfect shots. Artificial lighting creates depth and drama, while natural light will generally help bring out more vibrance in the colors and textures of the products. Invest in high-quality tripods, lenses, and cameras to ensure optimal results.
- Get Creative With Limited Resources: Studios can sometimes be small with limited resources available, but don't let that limit your creativity! Get creative with what you have, rearrange furniture, and use reflective materials like mirrors or glass to maximize light in a small area.
- Hire Professionals: Make sure you hire experienced professionals for all aspects of your product shoot - from behind-the-scenes tasks like setting up lighting to taking photos or filming videos.
Famous Locations in Philadelphia
- Perelman Building
The Perelman Building is a stunning fine art-deco building in the heart of Philadelphia. This branch of the Philadelphia Museum of Art is home to small galleries that showcase various art forms such as costumes, textiles, prints, drawings, photographs, and modern and contemporary design. Originally designed as offices for the Fidelity Mutual Life Insurance Company, the building's elaborate and intricate facade boasts Egyptian-inspired reliefs that make it stand out from the surrounding structures.
- Statue of Tamanend
Standing tall at 20ft, the Statue of Tamanend is a powerful tribute to the Lenni-Lenape tribe chief who welcomed William Penn to Pennsylvania in 1682. Created by artist Raymond Sandoval, the sculpture is a rare example of public artwork dedicated to Native Americans in US cities. Tamanend was once considered the patron saint of America and still holds a significant place in the country's history today. On May 1st each year, Tamanend Day is celebrated with bells ringing in his honor, reminding us of his role in shaping the nation's past.
- The Atlas of Tomorrow
The Atlas of Tomorrow is a beautifully interactive mural found in South Philadelphia. Created by artist Candy Chang, the mural's subtitle 'a device for philosophical reflection' perfectly encapsulates the purpose behind the artwork. Featuring a stunning monochrome image composed of over 200,000 finger-painted dots by Chang and the local community, the mural also has a giant dial that allows visitors to spin and land on one of 64 fables inspired by the I Ching. These fables serve as a source of poetic guidance and an opportunity for visitors to engage in meaningful meditation and contemplation.