New York is probably one of the liveliest cities in the world. If you're looking for delicious food, great music, culture and entertainment, and a ton of exciting spaces to explore, then New York City is undoubtedly the place for you. So it's no wonder that the city is the ideal location for pop-up shops.
From a well-lit brilliant white photography studio in the center of Manhattan to a kitschy overcrowded general retail store and coffee shop, Giggster has a range of options for you to set up a pop-up shop in. If you are arranging a pop-up event and want to give your artists maximum business, you can opt for a cafe in the middle of stylish Brooklyn or an elegant restaurant on Fifth Avenue.
Not only does Giggster have diverse spaces available for rent but also cheap ones! Rent a pop-up space for very little in a small studio or loft in downtown New York City. Natural light and sweeping views of the city are what we have to offer in this case.
Giggster's carefully selected venues win hearts! So get browsing and find the right space among the many pop-up spaces in New York.
From high-ceilinged lofts with panoramic views of Lower Manhattan to old-school brownstones with French touches, the perfect pop-up space isn't hard to find on Giggster. Set up your wares in a popular location and you'll have more sales than you'll know what to do with.
Many New Yorkers love to let loose on weekends so a large restaurant or cafe in a busy area downtown is the perfect space for a pop-up.
Create the perfect kind of ambiance in a loft or studio. Versatile spaces for all kinds of events, you can decorate to your heart's content and make a comfortable, cozy spot for a holiday pop-up.
A vintage retail store, used bookstore bar, or East Village record store are fitting pop-up spaces. As people come in to browse, they'll be in just the mood to indulge in your stuff.
For a really grand pop-up event, there are multiple estates and mansions that are happy to rent out their rooms and grounds. It makes for a fun experience for customers.
Exceptional Variety & Quality: From a private loft gallery with excellent lighting to a vintage, woodsy warehouse in Red Hook, we're sure to have the ultimate pop-up space for you. Look through New York's 335 venues on Giggster.
Hassle-Free Booking: Thinking of renting a property through Giggster? Look through our website and you'll find all kinds of information, from the price to the square feet of space any venue can provide for your pop-up. Rent starts at no more than $20/hour.
24-Hour Free Cancellation Policy: Generally, nothing is more important than matters of business. But in case you do need to cancel, we're flexible. Provided you've booked the venue at least 48 hours before the event, we allow free cancellation within 24 hours of booking confirmation.
Platform Protections: In case you're worried about added expenses like damages and liabilities, Giggster provides optional protection packages to cover those. So you can book a great venue like Exposed brick Multi-use Event/Shooting Space without any worries.
While there are many options for setting up pop-up shops in New York, let's see if the city itself is a good fit.
Advantages
The sheer number, range, and types of venues in New York are a huge plus. You're sure to find a suitable place.
It's always easy to find vendors in New York to help you set up the booths, lighting, food, and any decorations.
One of the most populous cities in the world and a shopping haven, the large crowds make for excellent potential customers.
Disadvantages
Several months of bad weather, including humid summers and frigid winters. If you want an outdoor pop-up, you can only set it up during limited seasons.
New Yorkers are notoriously blunt and busy and may not stop even for an interesting pop-up.
Popular venues fill up quickly so plan ahead if you want to get the best spots.
Pop-up shops are useful and necessary for a variety of reasons, from marketing purposes to experimenting with new products. Thus, given your goal and the kind of product you're selling, you can choose from among Giggster's 335 venues.
Loft/Studio – Versatile Spaces. From photography studios in Brooklyn to a trendy office space in Manhattan, these are some of the best locations in the world for a pop-up. You can set it up just to your liking. A themed setting like a beach theme for sundresses or French accents for pastries will draw the eyes of customers.
Restaurant or Cafe – High Foot Traffic. On the other hand, setting up a small pop-up space in the corner of a restaurant or cafe guarantees customers already. Negotiate with the restaurant owners about how long you want your pop-up to remain and make sure that you're not directly competing with the restaurant's business.
Mansion or House – Market in Style. Create a stylish pop-up event in a landscaped chateau or a sunny brownstone with a private backyard. These kinds of events are often catered towards launching and marketing new products among a select audience and will be accordingly more upscale.
Retail Store – Unique Pop-Up Location. Rent a location like a record store or a massive indoor plant shop and set up a pop-up shop selling food or handmade jewelry to attract customers to the store. You have to consider the kind of footfall and the sort of customers the place gets
Warehouse – For Festive Events. If you're looking to host an event in the lead-up to the holiday season and set up a number of pop-up spaces in New York City, then a large, high-ceilinged warehouse may be just the place for you! Plenty of windows and warm wooden floors add to the cozy holiday atmosphere and there is enough space to house multiple booths.
A pop-up shop is a good way of getting new customers, but it takes time and effort to organize. Let's look at how to go about setting one up!
Decide on Your Goals – You've got to decide why exactly you're setting up a pop-up store in the first place. Is it because you're testing a new product? Trying to get new customers? Do you have a specific target audience in mind or do you just want to attract a large crowd? Your goals will dictate all other arrangements, going forward!
Select a Theme – Everyone loves a theme. Whether you're promoting high fashion or selling ice cream, a theme won't fail you. A French chateau-style house and excellent bakery products would go well with a line of fashionable loungewear.
Pick a Venue – Once you've decided on your goals and budget, you can then go ahead and pick the venue, whether that's a venue that will attract high foot traffic, like a restaurant or shopping mall, or an expensive gallery that will draw a more select audience.
Deal with Logistics – Pop-up stores come with their own unique challenges. Depending on whether you want to offer food and drinks or arrange for cashless payments, you might have to get permits, partnerships, and Wi-Fi connectivity even for your temporary set-up.
A pop-up venue isn't necessarily cheap just because it's temporary. However, there's no need for it to break the bank either.
You surely want your pop-up to look exactly how you imagine it. But you should also keep your budget and constraints in mind. Don't forget that you are paying by the hour so don't waste time at your venue.
Creativity can boost creativity. You can partner with influencers who will promote your products on their channels at no cost and send them your products to share with their followers. Just make sure to pick influencers who are popular among your target audience!
A retail space often comes with certain amenities already attached. See if you can set up your space adequately with the lighting and props that are available. A window display in a store or cafe would be an enormous benefit if you could negotiate for it.
If you want to set up a pop-up shop outside a restaurant in busy midtown or want to do a whole pop-up event in a large, well-lit warehouse in the Bronx, Giggster's got you covered. Just look through our spectacular venues and find the perfect space that will impress all your guests!