About London
London, the energetic capital of England, is the economic powerhouse of the United Kingdom. Did you know that London accounts for around a quarter of the UK’s total economic activity? The city is a magnet for businesses of all kinds.
As a result, London is the ideal place to host a launch event. The city has one of the best public transport networks in the world, meaning launch event attendees should be able to reach your venue with relative ease. In this short guide, we will help you plan a successful launch event that meets all its objectives.
Launch Event Venue Options in London
Planning a launch event may seem like an intimidating task at first. However, with some careful planning and help from the right people, you can host an excellent launch event that creates buzz for your new venture. To reduce your workload, you should hire some help from external vendors.
- Catering
As soon as your guests decide that they’re going to attend your event, they’ll be thinking about what food will be available. The last thing you want to do is disappoint guests by offering substandard food. For this reason, you need to enlist the help of an expert caterer with plenty of industry experience.
- Branded Freebies
Who doesn’t love a good freebie? To leave a lasting impression on attendees, you should hand out a bunch of branded freebies, including pens, notepads, USB sticks, stress balls and other useful items. Ordering a selection of branded freebies is a cost-effective way to increase brand awareness.
- Audiovisual
It’s likely that you’ll make a presentation at your launch event. As a result, you’ll need to hire audiovisual equipment, such as screens, projectors, microphones, sound equipment and more. Thankfully, there are several London-based audiovisual companies available to help you.
Launch Event Vendors in London
- Social Pantry
London-based Social Pantry creates delectable food for any occasion. From fine dining to delicious canapes, the Social Pantry catering team has plenty of experience creating mouthwatering menus that meet client requirements. In addition, the Social Pantry team creates dishes using seasonal, sustainably sourced local produce because you deserve the best. Plus, if you’re looking to hire an environmentally friendly caterer, Social Pantry is working to become the first zero-waste caterer. To achieve this goal, the company has hired a sustainability consultant to help them offer a more conscious catering service.
- We Brand 4 You
We Brand 4 You works with clients to create a range of branded gifts and promotional products to help your company create some buzz. Choose from a wide selection of items, including but not limited to face masks, mugs, pens, hand sanitisers, air fresheners, notebooks, lanyards and various office supplies. All you have to do is fill in the quote form on the We Brand 4 You website to find out how much the items you need will cost. Additionally, if you require assistance, the We Brand 4 You team are always on hand to help.
- London Audio Visual
If you need help with the audiovisual aspects of your launch event, speak to London Audio Visual. The experienced team work with exhibitors, event organisers, design agencies, and film, TV and broadcast clients to ensure their projects go off without a hitch. Services include LED screen hire, projector hire, 4K screen hire, touch screen hire, video and live streaming services and event lighting hire. So if you need help with the tech aspect of your launch event, we recommend that you get in contact with London Audio Visual.
Pros and Cons of Launch Event Venues in London
Advantages
- Bars and restaurants
London has hundreds of fantastic bars and restaurants. So once your launch event comes to an end, why not go out and celebrate by having a few drinks with colleagues? Popular bars include Red Room, Booking Office 1869, The Painter’s Room in Claridge’s, Cave Cuvee Atrium Bar and Scarfes Bar.
- Green spaces
If you need some peace and quiet after your launch event ends, why not go for a stroll around one of London’s many beautiful parks and green spaces? Some of the city’s best green spaces include Hyde Park, Regent’s Park, Richmond Park and Hampstead Heath.
- Public transport
London is well-known for having an excellent public transport network. The city’s network of tube stations and hop-on, hop-off buses make it extremely easy to travel across the city. Your event guests won't need to hire a car just to get to your product or business launch.
Disadvantages
- Demand
London is an economic hub in England. As a result, there will be plenty of companies competing to hire highly rated launch event venues. To ensure that you can hire the venue of your choice, book it as early as possible. Otherwise, another company might get there first!
- Price
Like most things in London, product launch venues are expensive to hire. So if you’ve got the budget and can afford to hire a luxurious venue in Central London, then go ahead. However, if you need to find a cheaper launch event venue, we recommend that you look for places further from Central London to keep costs down.
Famous Locations in London
- Royal Observatory
Located in Greenwich, the Royal Observatory is where Greenwich Mean Time is measured. At the Royal Observatory Museum, you can stand on the historic Prime Meridian Line, where east meets west. Plus, gaze in wonder at the Great Equatorial Telescope, the largest of its kind in the UK. If that’s not enough, why not learn about the stars in the magical Peter Harrison Planetarium led by an expert astronomer? There’s so much to do at the fascinating Royal Observatory!
- London Zoo
If you’re interested in animals, you must visit London Zoo. Located in Regent’s Park, London Zoo is the oldest in England and works to conserve dozens of different animal species. All proceeds go towards protecting creatures in danger of extinction. You’ll see a wide selection of animals, including penguins, tigers, giraffes, meerkats, zebras, otters, hippos, tortoises and many more. So if you’re looking for an exciting day out, check out the London Zoo!
