About New York
Home to more than 8 million people and the largest city in the United States, New York City is a hub for commerce and culture in the country. Known for its diverse population and variety of attractions, New York brings in millions of visitors from around the world every year. Moreover, the city’s climate varies, depending on the time of year. It's generally mildly hot in the summer, while moderately cold in the winter. And while it's surrounded by water, the landscape is mostly cityscape with pockets of natural wonders within the city.
Because of its many attractions, great diversity, abundance of people, and mild weather, New York City is a popular place to host fashion shows of all kinds. And with its abundance of fashion show venues - featuring everything from lofts and studios to hotels and runways - there's little reason not to want to.
- Interesting Fact: NYC was the first capital of the United States.
Fashion Show Options in New York
A fashion show is a complicated affair with many moving parts to arrange. Luckily, you can trust New York to provide the services you need to put on a great show.
- Catering:
From buffets and dessert trays, to champagne and hors d'oeuvres, food and drink selection is a fashion show essential. Fortunately, New York is home to many catering companies who can help ensure your guests are adequately fed before and after the event.
- Promotion:
To attract guests, market your designs, and advocate for your brand, promotion is a must for your fashion show. There are many marketing associates in New York ready to help you push your fashion show to the public, buyers, and critics alike.
- Branding:
Similar to event promotion, you’ll want to brand your event to the fullest to make sure guests remember your name. Enlisting graphic designers and brand ambassadors to create brand content to market towards attendees is a great way to permanently embed your label into your guests’ minds.
- Decor:
Like the clothes themselves, the fashion show venue should be embellished beautifully. You can hire a professional event decorator in the New York area to make sure the venue is just as gorgeous as the designs. From carpets to curtains, trust a New York decorator to enhance your show’s atmosphere to the best it can be.
- Management:
Guest lists, and models, and assistants, oh my! There are many hirable individuals and groups in New York ready to help manage your fashion show from initial planning to day-of coordination.
- Photography:
Having professional photos taken of your show is an excellent way to promote the designs and the brand itself after the actual event. From shots of the models, to guest reaction photos, to artistic pics of the venue, you can enlist a New York photographer to ensure not a moment is forgotten.
- Videography:
To take it a step further than photos, hire a professional videographer to create content from your show that represents just how amazing the event was. Shoot commentary from guests and critics, footage of the catwalk, or candid moments of the day.
Event Planning Companies in New York
No matter how big or small your fashion show will be, there is an event planner in New York perfect for your special event. From marketing to management, New York’s event professionals can design and produce your event to the fullest.
- AMCO NYC:
This event planner can assist with everything from social media marketing to full-service event production. Notable past clients include Eva Michelle and Christiana J Paul.
- Eventique NYC:
This comprehensive event planning company has experience in both branding and fashion events. They are open to planning and managing any type of special event.
- Cristina Verger Event Planning & Production:
From intimate showcases to large-scale presentations, this event planner can help with every step of the fashion show planning process with her extensive knowledge of fashion, food, and design.
Pros and Cons of Fashion Shows in New York
New York is a hub for fashion and there are many benefits to hosting a show there. However, there are also drawbacks to planning events in NYC.
Advantages:
- Status:
New York is home to many prominent fashion designers and big names in fashion design.
- Location:
The city’s international airport and East coast location makes it easily accessible from anywhere around the world.
- Population:
There are plenty of people in New York to attend a fashion show, so your seats will never be empty.
- Attractions:
New York’s abundance and variety of fun attractions bring in tons of visitors to its limits.
- Culture:
The city’s diversity and unique culture make it a great place to host events.
Disadvantages:
- Cost:
Because NYC is such a popular place to host fashion shows, expenses can be high.
- Popularity:
New York is a very popular setting for fashion shows, making it potentially difficult to book there.
- Traffic:
The traffic in New York City can be brutal at times, especially during rush hour or around special events.
- Winter weather:
If booking your fashion show during the winter, there will likely be winter weather to work around.
Famous Fashion Show Locations in New York
New York City is the home of many famous locations all around the area. From historical monuments to towering buildings, there is something for everyone in the city. You can visit these popular sites to explore what NYC has to offer or draw inspiration for your fashion show.
- Times Square
Featured in many films and television shows, Times Square is arguably the most famous spot in the city of New York. Known for its large advertisements and LED lights, Times Square is a great place to take pre-show photos.
- Statue of Liberty
A gift to the United States from France, the Statue of Liberty is a symbol of freedom and justice. You can view the statue from the shores of New York or visit the actual island the monument sits on.
- The Empire State Building
As one of the tallest buildings in New York, you'll feel like you're on top of the world on the Empire State Building, a definitive symbol of New York City pride. To feel like you’re on top of the world at your fashion show, book at a large penthouse event space in the heart of the city.