London is the bustling capital city of England. Known for its iconic landmarks, world-class attractions and fascinating history, London is beloved by locals and tourists alike. As a result, London is the perfect place to host an influencer event. No matter where the influencers you’ve invited are based in the UK, they can likely reach London within a couple of hours, thanks to high-speed rail services. Plus, London has an excellent range of venues suitable for a variety of themed events.
This guide will help you plan a successful influencer event that your guests will remember for weeks to come!
Influencer Space Options in London
Planning and executing a successful influencer event in a suitable influencer space is no walk in the park. However, with the help of local vendors, such as caterers, furniture hire companies and goody bag manufacturers, you can host a thoroughly enjoyable event that influencers won’t be able to stop talking about!
A successful influencer event needs good food. Everyone knows just how much influencers like to post a good food photo! So if you want to ensure that your event creates as much buzz as possible, you need to hire a unique catering company that creates Instagrammable food. Thankfully, there are dozens of unique catering companies to choose from in London.
- Furniture Hire
Once you’ve found a suitable influencer space, you need to make sure it has all the furniture you need. If you find that the furniture doesn’t fit the theme of your event, don’t worry. You can hire the items you need from local furniture hire companies.
- Goody Bags
A great way to leave a lasting impression on the influencers attending your event is to hand out goody bags as everyone is leaving the venue. Include branded gifts and products that influencers can take home with them to use later. Everyone loves a free goody bag!
Influencer Space Vendors in London
- Berry and Brie
If you’re looking for a unique catering option that influencers will love, consider hiring Berry and Brie to create an epic grazing board for your upcoming event. The catering company creates delicious gifts for loved ones and prepares food for intimate gatherings or large celebrations, such as weddings and private parties. Choose from a range of catering options, including grazing tables, grazing platters, grazing boxes and graze cups. You may even host a private graze workshop, where you learn the art of creating a grazing platter! Additionally, you can choose between brunch, seasonal fruit, vegan, sweet dessert and bagel platters. Sounds fantastic, right?
- Juno Hire
You need to ensure that your chosen influencer space is filled with comfortable, stylish furniture. If your venue doesn’t provide the furniture you need, contact Juno Hire. The company provides event furniture hire services and has worked with prestigious brands such as Adidas, Facebook, Chanel, BAFTA, the Tate Modern and BBC Studios. Popular items include stylish armchairs, bars, console tables, stools, DJ booths, sofas, chairs and much more.
- Event Merchandising
Event Merchandising creates exciting goody bags for events, big or small. The company creates the bags, manages the fulfilment process, collates and creates the products. If necessary, Event Merchandising team members can hand out the bags at your event. Furthermore, Event Merchandising has worked with several reputable companies, such as Lloyds Bank, Lenor, Big Brother, The X Factor, ITV, Channel 4 and MTV. So if you’re searching for a reliable company to create goody bags for the influencers attending your event, look no further!
Pros and Cons of Influencer Spaces in London
Hosting an influencer event in London means you’ve got plenty of choices when it comes to venues. There are hundreds of different venues available in a range of sizes and themes. So whether you’re hosting an event with 12 or 120 people, you’re bound to find the right venue in lively London.
- Unique venues
If there’s one thing influencers love, it’s a unique, aesthetically pleasing venue that they can post on their social media accounts. So if you’re looking to create some buzz about your product, make sure to hire a unique venue that is highly Instagrammable. The influencers you invite won’t be able to get enough!
Unfortunately, influencer venues in London are expensive. The price climbs even higher if the venue has unique characteristics not found at many other venues in the city. However, remember that hiring a more expensive but better-equipped venue will likely result in a more positive experience for the influencers attending the event. So sometimes it pays to hire a more expensive venue!
Famous Locations in London
- Borough Market
Borough Market is well-known as one of London’s best food markets. So if you’re looking to sample some delectable dishes in the city, you know where to go! The market is approximately 1,000 years old but has managed to retain its historic charm. Thanks to its popularity with Londoners and visiting tourists, the market is now open six days a week. No matter your taste, you’re bound to find something delicious to eat at Borough Market. If you’re a dessert lover, you must visit Bread Ahead for a cream-filled doughnut. Alternatively, if you’re more interested in savoury food, why not try a scrumptious Spanish chorizo roll at Brindisa? Finally, if you’re an ice cream enthusiast, you have to try a couple of scoops of Gelateria 3Bis’s mouthwatering gelato.
- Hyde Park
First opened to the public in the 18th century, Hyde Park is one of London’s largest green spaces. The park covers around 350 acres and is home to thousands of animals, several formal gardens, the Princess Diana of Wales Memorial Fountain and a large lake, the Serpentine. Additionally, you can get involved in various sports and leisure activities in the park, from horse riding to tennis. Suppose you’re looking for a place to have a bite to eat and a hot drink. In that case, you’ll be pleased to know that there are several eateries to choose from: the Serpentine Lido Cafe, Serpentine Bar and Kitchen, The Lodge Cafe and the Will To Win Sports Centre cafe.