Birmingham is known as the metropolitan borough of the West Midlands, filled with historical landmarks, cultural attractions and family-friendly events. There is something to do for everyone! One well-known building, the Symphony Hall, is a famous music venue for hosting jazz, world music, folk, rock, pop and many symphonies. Holding over two thousand seats, the Queen opened the Symphony Hall in 1991. It serves as the home of the City of Birmingham Symphony Orchestra.
While in Birmingham, another site to see is the famous winding canals. Birmingham has many canals, consisting of the Grand Union Canal, Worcester and Birmingham Canal, Stourbridge Canal and many others stretching across 100 miles. Many of these picturesque canals here were made in the 1700-1800s.
On the grounds of Birmingham, there are so many events and picture-perfect places to visit. On top of that, the city is a suitable place to host a pop-up event, as there are many able and willing vendors that can help you put together the perfect pop-up space.
Pop-up Space Options in Birmingham
Depending on the purpose of your pop-up space, you may need some models to showcase and demonstrate whatever product, item or service you're selling. Models are also often hired to attract customers to your space, which is beneficial for your business.
- AV Hire
Hiring some audiovisual equipment can come in handy if you're speaking to a large group of attendees or customers or if you would like to showcase your adverts or audiovisual presentation on a projector or an LED screen. The more chances you get in getting your message across, the better!
If you are going for a smaller event, having some catering present can be ideal. Whether you go with a buffet table where your guests can help themselves or some simple canapes served by waiters, you will invite more people to your pop-up event through food. In case you're selling food, you can also offer a free taste of your products! Many people will not be able to resist that.
- Furniture Rental
If you’ve hired a blank space hire for your pop-up event, get some furniture for people to sit down or lounge. Additionally, if you're going to sell your products, you're going to need some tables or display plinths where you can put them. Lastly, you may need a tent or marquee in case you opted for an outdoor venue for your pop-up. Since the weather in Birmingham is much rainier than other spots in England, a marquee would be ideal to protect you and your guests from the elements.
Pop-up Space Companies in Birmingham
- BMA Models
BMA Models started its business in 1993 and represents a wide range of models from various nationalities, ethnicities and ages. BMA Models also represents all genders and has a variety of influencers and specialties to choose from.
- Cloud One Birmingham
With over 30 years of experience in the business, Cloud One is a technical production company that offers event production services, equipment hire, staging, set design and installations. They also have an extensive range of outdoor equipment.
- The Office Furniture Warehouse
The Office Furniture Warehouse has been in the business for over 30 years and sells new and used furniture. Aside from office furniture, they also have many other options such as seating, cafe or bistro furniture, storage, tables, screens and more. Delivery is available as well and is offered free for orders above £1000.
Pros and Cons of Pop-up Spaces in Birmingham
Due to the location of Birmingham in the heart of England, the city is very-well connected to the surrounding cities such as London, Liverpool, Cardiff (Wales) and Manchester. This allows your pop-up event to gain exposure to lots of people who may be willing to visit your event. Just make sure to market your event properly beforehand!
Even though Birmingham's economy is on fire right now, it's still relatively affordable to live here compared with other cities such as London and Oxford. You'll get more for your money's worth when budgeting for expenses for your pop-up event such as rentals and other vendors.
- Lots of events
Birmingham is one of those British cities with so many big and small events that happen every year. Setting up your pop-up space here is of great benefit and can fit in perfectly with the busy culture.
Due to the large population within Birmingham, the traffic is hectic. This can cause slight delays when travelling within the city. Beat the rush hour by travelling in advance so that you don't arrive late for your pop-up event!
Birmingham is known to have significant rainfall throughout the year. If you are planning an outdoor pop-up event, having a tent or marquee for backup can help tremendously to protect you and your guests or customers from unpredictable weather.
Best Pop-up Space Locations in Birmingham
- Pirlo's Dessert Lounge
This New York-style lounge is perfect for a redesigned pop-up event location. Over 4000 sq ft, this lounge is located in close proximity to the Bull Ring and Grand Central. This space has also hosted many well-known productions such as First Dates, BBC's The Rap Game and more. Pirlo's has a capacity of 60 people, a dance floor and available parking.
- Secret Space, Digbeth
This warehouse venue is perfect for a larger pop-up show, and has a capacity of 250 guests. Productions, events and meetings are allowed in this space, and you have the option to decorate the room however you like. Aside from the warehouse, Secret Space also has a reception bar which can hold up to 60 people.
- Birmingham New Street Station
As the largest and busiest in the three railway stations situated in the Birmingham city centre, New Street is the perfect place to host a pop-up event. For one, it has a large concourse where you can build your pop-up shop or event. Then, being a major hub in the city, it sees a lot of people coming and going, which means your event will gain lots of exposure, hence, potential customers.